list of priorities for shoppers when
choosing food and grocery products. In
January 2010, 19% of shoppers said that
animal welfare standards influenced their
shopping decisions, compared with just
in 2006.
Our own BHWT supporter survey in June
also shows significant support. Of
people surveyed 81.2% said they
look at labels on processed food products
to see if they contain British free range
eggs and 98% (1,448 respondents) said
they would like to see extra labelling on
food products specifying country of origin
and production method, and 81.9%
respondents) said they would sup-
port the use of ingredients list by name
on multi-ingredient foods such as barn
egg (UK), free-range egg (UK), etc.
by Dave Neale
Production method labelling is not applied to
all eggs produced in the EU. Multi-
ingredient foods containing egg are not
required to be labelled with egg production
method. This, of course, makes it difficult for
consumers to distinguish between
processed foods containing eggs produced
by caged hens and those produced to
higher welfare standards.
In 2010 BHWT began a political campaign
to implement production method labelling
across the EU, this campaign is supported
by the British Egg Industry Council, British
Free Range Egg Producers Association,
Noble Foods and major food retailers Marks
Spencer and Waitrose.
The campaign has generated significant
political support in both Westminster and
Brussels. In 2010 Carl Schlyter MEP, former
President of the European Parliament
Intergroup on Welfare and Conservation of
Animals, championed the campaign within
the European parliament, and since 2011
Neil Parish MP, Chair of the Associate
Parliamentary Group for Animal Welfare in
the UK, has championed the campaign in
the UK parliament.
Campaign Update
Production method
labelling for
The current horse meat scandal continues to
cause furore across the EU and illustrates vividly
the importance of food labelling. Whatever your
individual view, we believe the public should be
given clear information on
food products to
enable them to make a choice based on that
This campaign also has public support; a
recent consumer survey from IGD, the food
and grocery research body, found that
animal welfare standards have risen up the