Higgidy + the BHWT – celebrating a dozen years in partnership

Whether it’s hearty pies to warm you up on a chilly winter’s day or the thought of long, lazy picnics in the sunshine with a sausage roll or two, it’s what’s in our food that makes it taste so great. 

For those of us with animal welfare at the forefront of our mind, scanning ingredients lists becomes a habit in the supermarket before anything lands in our baskets. Luckily, anyone picking up a Higgidy pie, quiche, roll or muffin can guarantee they’re eating the best quality, highest welfare products possible. 

Of course, when it comes to eggs, they must be free-range and the lovely folk at Higgidy have made sure this is the case since 2011, telling us it’s something they pride themselves on. 

“It’s not just about the quality of our craft, it’s the quality ingredients we use too,” added Pamela from the Higgidy team. “We know our Higgidy consumers also share our passion and commitment on free-range eggs. Our Procurement Team works closely with our suppliers to ensure we’re getting the best of the best and that’s why, since 2011 we’ve only ever used free-range eggs, sourced from the UK and Europe.” 

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The team at Higgidy aren’t just committed to ensuring that the produce in their food is top-notch but also championing animal welfare beyond the supermarket shelves too, which is why they’ve supported the British Hen Welfare Trust since 2013, having raised over £16,500 to help hens. 

What started out as a bake sale fundraiser soon turned into a broader partnership which saw them raise £8,000 in one campaign alone by proudly displaying the BHWT logo on their Pea, Ricotta and Lemon Quiche in 2021. 

They told us:

“Responsible business is a key component of the Higgidy brand, planet, people and food and we are passionate about making great tasting quality food that makes a difference. Being a brand that uses a lot of eggs in our recipes we are committed to our journey to improving the welfare of all animals where possible. This aligns with the principles of the British Hen Welfare Trust to care about the wellbeing of all hens, including ex-commercial laying hens.” 

Seeing the BHWT hen adorning such a well-respected British product for everyone to see in the supermarket was a proud moment which happened again in 2024 when Higgidy created a special Garlic Roasted Broccoli and Vintage Cheddar quiche to celebrate our One Millionth Hen, raising £7,400 to continue our lifesaving work into the future. 

“We think it’s a fantastic achievement and you should all be so proud,” said Pamela of our historic millionth hen. “It’s wonderful to give all those hard-working hens such a glorious, respectful retirement and it’s a real triumph to have reached that one million rehoming milestone.” 

By partnering with Higgidy we build on our messaging that free-range is best, whether that’s whole eggs or eggs used as ingredients, and hope that next time you’re enjoying one of their tasty treats you tell whoever you’re sharing it with why you picked it: because what’s in it matters.